Employees from Bethel, Connecticut-based Cycling Sports Group, home to several industry leading cycling brands, gathered on Dec. 11, to refurbish more than 100 donated children’s bicycles and tricycles for community placement through local non-profit Danbury Youth Services.
This year’s event builds on the success of the 2008 Wheel for Kids program, which provided more than 50 refurbished bikes to deserving Danbury children.
Staff members from Cannondale, Schwinn, GT and Mongoose braved the 24-degree weather and volunteered their time to wash, repair and tune up children’s bikes, which will be gifted to local youth between the ages of 3 and 18 at the annual Santa’s Workshop event in Danbury on Dec. 19. CSG also will provide a Schwinn helmet with every bike donation.
“Danbury Youth Services is appreciative of the philanthropy we receive from all of our sponsors and partners, and we’re particularly thankful to Cycling Sports Group for its continued support of our organization,” said Tom Tomassen, program director of Danbury Youth Services. “Wheels for Kids provides an opportunity for children to enjoy the thrill of owning a bicycle, and with Cycling Sports Group’s help, nearly 100 local youngsters will receive a bike this year.”
“We’re proud to support Danbury Youth Services’ Wheels for Kids program this holiday season for the second consecutive year, giving more kids the opportunity to experience the joy of riding ,” said Jeff McGuane, president of CSG North America. “Cycling Sports Group is committed to promoting active lifestyles, especially among today’s youth, and the Wheels for Kids program aligns perfectly with the spirit of our organization.”
Local bike shops, along with CSG partners Maxxis, Highway 2 – Continental and Kenda contributed new brake pads, cables, tires, tubes and reflectors to help return the bicycles to a safe and rideable condition.
For more information on the Danbury Youth Services’ holiday “Wheels for Kids” initiative, or to make a donation, please contact program director Tom Tomassen at (203) 748-2936 ext. 23.
Cycling Sports Group (CSG) is a division of Dorel Recreational/Leisure (R/L) encompasses several cycling brands including Cannondale, Schwinn, GT Mongoose and Iron Horse. Dorel R/L joins the Juvenile and Home Furnishings segments within Dorel Industries Inc., (TSX: DII.B, DII.A) a U.S. $2.2B company with 4,700 employees in 18 countries around the world.