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Garmin unveils 2014 jersey, WWF partnership

  • By VeloNews.com
  • Published Jan. 3, 2014
Garmin-Sharp introduced its 2014 kit Friday morning. Courtesy photo

Garmin-Sharp unveiled its kit for the 2014 season Friday morning, and with it also comes a new partner: The World Wildlife Fund.

The organization’s logo is a panda, which has a history with the Garmin squad. At Liège–Bastogne–Liège last year, Dan Martin was chased by a fan wearing a panda suit. The animal became “the team’s spiritual mascot,” according to a press release.

“We are honored to partner with WWF and help its critical mission of creating a future where people live in harmony with nature,” said Garmin CEO Jonathan Vaughters. “We’re thrilled to contribute to WWF’s efforts to ensure that cyclists, cycling fans, and everyone else have a healthy, thriving planet to enjoy for generations to come.”

The panda logo is located on the back of the team’s jersey, which is made by Castelli.

The WWF works to conserve nature and its biological diversity. With more than five million supporters, it is active in 100-plus countries.

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